The Book It game is a classic reading incentive program designed to encourage children to read more books. Developed by Pizza Hut in 1984, the program has been a staple in many schools and libraries, aiming to foster a love for reading among young minds. The program's core concept is simple: children read books and earn rewards, with the ultimate goal of developing a lifelong reading habit. In this comprehensive guide, we will delve into the world of Book It, exploring its history, mechanics, benefits, and impact on young readers.
History of Book It

The Book It program was launched in 1984 by Pizza Hut, with the goal of promoting reading among children. The program’s initial success was unprecedented, with millions of children participating in the first year alone. Over the years, Book It has undergone several transformations, including the introduction of new reward systems, partnerships with popular authors and publishers, and the development of digital platforms to enhance the reading experience. Today, Book It remains one of the most recognizable and beloved reading incentive programs in the world.
Key Points
- Book It was launched in 1984 by Pizza Hut to promote reading among children.
- The program aims to develop a lifelong reading habit among young minds.
- Book It has undergone several transformations over the years, including new reward systems and digital platforms.
- The program has partnered with popular authors and publishers to enhance the reading experience.
- Book It remains one of the most recognizable and beloved reading incentive programs in the world.
How Book It Works
The Book It program is designed to be simple and engaging. Children read books and earn rewards, which can be redeemed for prizes, such as pizzas, books, and other fun items. The program typically runs from October to March, with participating schools and libraries distributing reading logs to students. Children read books and record their progress in the logs, which are then submitted to teachers or librarians for verification. Once a child has completed a certain number of books, they can redeem their rewards.
Reading Level | Reward |
---|---|
5 books | 1 free pizza |
10 books | 1 free book |
15 books | 1 free game or toy |

Benefits of Book It

The Book It program offers numerous benefits for children, including improved reading skills, increased confidence, and a broader appreciation for literature. By reading a variety of books, children can expand their vocabulary, improve their comprehension, and develop critical thinking skills. Additionally, the program’s reward system provides a tangible incentive for children to read, making the experience more enjoyable and motivating.
Impact on Young Readers
Studies have shown that children who participate in Book It tend to read more frequently and develop a stronger love for reading. The program’s impact extends beyond the individual child, with many schools and libraries reporting an increase in reading-related activities and events. Furthermore, Book It has been credited with helping to bridge the reading gap between disadvantaged and advantaged children, providing equal access to reading materials and incentives.
In conclusion, the Book It program has been a resounding success in promoting reading among children. With its simple yet effective mechanics, Book It has helped countless young minds develop a lifelong love for reading. As we look to the future, it is clear that Book It will continue to play a vital role in shaping the reading habits of generations to come.
What is the Book It program?
+The Book It program is a reading incentive program designed to encourage children to read more books. Children read books and earn rewards, which can be redeemed for prizes, such as pizzas, books, and other fun items.
How does Book It work?
+Children read books and record their progress in reading logs, which are then submitted to teachers or librarians for verification. Once a child has completed a certain number of books, they can redeem their rewards.
What are the benefits of Book It?
+The Book It program offers numerous benefits for children, including improved reading skills, increased confidence, and a broader appreciation for literature. By reading a variety of books, children can expand their vocabulary, improve their comprehension, and develop critical thinking skills.
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